Global Business News
September 19, 2026
Business Briefing Markets · Companies · Technology · Economy · Finance
Latest News
Independent business intelligence Global markets, companies and ideas shaping business.

Gen Z, millennial spending cutbacks set to reshape holiday shopping season

Younger Americans are preparing to scale back their holiday shopping more than any other generation, according to new data from CNBC and SurveyMonkey.

Younger Americans are preparing to scale back their holiday shopping more than any other generation, according to new data from CNBC and SurveyMonkey.

Original reporting
CNBC Small Business
Read Original Report →